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Previous Newsletters 

You’re not in the insurance business

You’re not in the insurance business

Let’s just say it… You’re not in the insurance business.You’re in the closing business. The policy, the service, the claims — that’s all backend.Revenue lives in the conversation.And if your team isn’t trained to sell, then what are they really doing?...

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Most Agents Quit Too Soon. Don’t.

Most Agents Quit Too Soon. Don’t.

80% of sales happen after the 5th touchpoint.Most salespeople quit after just two. Let that sink in. The majority of business isn’t lost.It’s abandoned. Follow-up isn’t annoying. It’s professional, when done right. But it takes a system. One your whole team...

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Stop Hiring Warm Bodies. Start Hiring Winners.

Stop Hiring Warm Bodies. Start Hiring Winners.

Most agencies hire based on availability.The best agencies hire based on capability. If your hiring process doesn’t test for performance—it’s a gamble. You wouldn’t quote a client without asking questions.So why hire someone without seeing how they handle sales...

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Want Better Results? Fix the Process, Not the People.

Want Better Results? Fix the Process, Not the People.

When one producer is killing it and others are falling behind—most owners blame the person. But in 9 out of 10 agencies, it’s not the person.It’s the process (or lack of one). Top agencies don’t leave performance to chance. They engineer it through systems. That...

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Your Story Is the Most Powerful Tool You’re Not Using

Your Story Is the Most Powerful Tool You’re Not Using

Here’s what no one wants to admit: Most agents try to differentiate with features.Top agents differentiate with belief. When clients connect with your story, they don’t just buy a policy—they buy into you. And when your team owns the story, they sell with...

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Stop Quoting. Start Teaching.

Stop Quoting. Start Teaching.

Quoting without education is a race to the bottom. Clients don’t understand coverage, exclusions, or risk—so they default to the only thing they can compare: price. Want them to see value? Show them what most agents miss. When you educate first, you: Create...

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Still chasing cold leads? Here’s a better way.

Still chasing cold leads? Here’s a better way.

Be honest for a second— How many hours have you spent chasing cold leads that ghost you…While people who already trust you are sitting untouched in your network? Most agents don’t have a leads problem.They have a relationship leverage problem. Your next 100...

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The Million-Dollar Skill You’re Probably Ignoring

The Million-Dollar Skill You’re Probably Ignoring

You don’t need more hours. You need better boundaries. The highest-earning agents protect their calendars like it’s their most valuable asset—because it is. They don’t let service requests or walk-ins dictate the day. They block time for what matters most. Here’s what...

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The #1 Trait That Separates Top Agents from the Rest

The #1 Trait That Separates Top Agents from the Rest

Here’s what no one wants to admit: The difference between top agents and average ones isn’t talent.It’s not leads.And it’s not strategy. It’s discipline. The best agents don’t dabble in 15 tactics.They pick 3–5. Then they obsessively execute them until mastery. They...

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How to Build a Sales Machine Inside Your Agency

How to Build a Sales Machine Inside Your Agency

Most agents think their next breakthrough is one new tactic or strategy away. It’s not.It’s in the machine you build around your people, your process, and your time. I just revisited one of my favorite books—The Ultimate Sales Machine by Chet Holmes—and...

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Morning Meetings That Don’t Suck (And Actually Make You Money)

Morning Meetings That Don’t Suck (And Actually Make You Money)

Let’s be real… Most agency meetings? Boring. Too long. Zero momentum. But when done right, a Pre-Game Huddle becomes the most important 15 minutes of your day. It drives revenue. Sharpens skills. Sets the tone. And inside Ignite, it’s a non-negotiable. Here’s how to...

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5 Major Traits of Great Salespeople: Trait #5

5 Major Traits of Great Salespeople: Trait #5

We’re wrapping up this series with Trait #5: Ownership. The best salespeople treat their job like their business. They don’t just show up—they take responsibility for outcomes. Why This Matters 💡 Resilience: Owners don’t quit when things get hard—they adapt and find a...

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