When one producer is killing it and others are falling behind—most owners blame the person.
But in 9 out of 10 agencies, it’s not the person.
It’s the process (or lack of one).
Top agencies don’t leave performance to chance. They engineer it through systems.
That means:
- Scripting every key conversation
- Standardizing follow-up timelines
- Creating repeatable routines that remove guesswork
And when the system works—anyone can win.
Why This Matters:
If your best rep disappears for a week, does the pipeline stall?
If so, the system needs fixing.
Systemizing your quoting, closing, and bundling process creates scalability.
It turns a good rep into a great one—and an average rep into a consistent closer.
What to Do This Week:
Pick one client-facing process (like quoting or bundling). Write it out step-by-step:
- What to say
- When to say it
- What tool to use
Then install it as the agency standard.
Want Help Building Plug-and-Play Sales Processes?
We’ve done it for 100+ agencies—and we can do it for yours.
Book a free strategy call and let’s build your first repeatable system.
Zach Sabin
Founder, Ignite Agency Training