10 Best Practices of Successful Sales TMs: #2 – Know Your Numbers

Mar 26, 2025

Most agents think sales is about charisma and “winging it.” Nope.

The best salespeople treat it like a science.

And science runs on numbers.

🔥 Best Practice #2: Know Your Numbers

If you’re not tracking key sales numbers, you’re flying blind.

➡️ How many calls does it take to generate a quote?
➡️ What’s your closing percentage?
➡️ What’s your life/health opportunity to close rate?

If you don’t know these numbers, you can’t improve them.

For example:
If your close rate is 20% and you improve it to 25%, that could mean an extra 180 households closed over the courses of the year.

So here’s your challenge this week: Start tracking ONE key sales metric.
đź“Š Calls made per day
đź“Š Households Quoted
đź“Š Life/Health Opportunities Created

Pick one, track it, and improve it because small tweaks = big results.

Next week, we’re tackling Best Practice #3: Manage Your Time. Because time is your most valuable (and limited) resource.

Talk with you then,
-ZS